We have chosen to create cosmetics with the bare minimum of ingredients. A short list of ingredients gives you better product readability. This also allows us to exclude ingredients that are harmful to humans, but also to our Earth. Discover what motivated our approach in our article.
At Minimaliste, we have chosen to offer products without artifice, composed only of ingredients that are beneficial for your skin. Why ? Quite simply because we seek to be the most transparent towards you by submitting a brief, readable and fruitful composition. Thus, by purchasing Minimalist products, you know exactly what you are applying to your skin and the reason for this action. This is not the case for all cosmetics.
Indeed, in the majority of beauty products, a good number of their components are indecipherable. The elements of the list are endless, unpronounceable... which has the effect of confusing us and very quickly abandoning our reading. So we don't know exactly what we apply to ourselves and we don't know if the ingredients attest that the product will be beneficial for our skin.
But know that the legibility of the composition of a product is not the only asset of minimalism. Indeed, by formulating products only with the necessary ingredients for your skin, the latter will be transformed. It will no longer be polluted by chemical components but on the contrary sublimated by the richness of natural products. The properties of the products in their raw state are remarkable. These ingredients are full of active ingredients and nutrients. As a result, this type of formula is overflowing with benefits for the skin and eliminates any unnecessary or even bad elements for humans. This is why the Minimaliste brand is committed to perfecting your skin in less than 8 natural ingredients!
But that's not all ! By offering the minimum of ingredients, our team is mobilizing to preserve our planet full of resources.
Products without water
First of all, water is not useful in cosmetics. It therefore has no beneficial action in the beauty sector. However, it is essential to our metabolism. Thus, we prefer to leave this resource, which is very rare in some countries, rather than wasting it on care products. If it doesn't seem like a big effort, it would have a gigantic positive impact on the availability of this resource if all brands and consumers turned to waterless cosmetics.
100% natural products
The exclusive use of natural ingredients in Minimalist cosmetics is beneficial for you but also for the planet. Indeed, this process makes it possible to eliminate the harmful effects emitted by the production of chemical and synthetic elements. This helps to maintain the quality of soil, air and water around the world.
Products promoting responsible consumption
Finally, minimizing the list of ingredients goes against overconsumption. Overconsumption is defined as consuming more than we need. This practice also has serious consequences on the environment and that is why the entire Minimalist team is fighting against this method, which is useless for humans and bad for our planet. Therefore, the objective is therefore to consume less but to consume better. It is through the reduction of our ingredients and the quality of these that Minimaliste implements this process.
