March, the month which for us celebrates Women.
Of course, a single day or a single month in the year is not enough, but we will not talk about that.
No. We want to ask you “which woman are you? », and further still, « which woman do you want to be »? We believe that each of you has everything you need inside of you to be who you want to be. Getting inspired to nourish yourself, yes, but everything is already within you.
Happy, inspiring, sexy, feminine, sensitive, true, enthusiastic, natural, confusing, funny, independent, strong… Be free to be whatever you want to be. Without injunction. Without judgement. Woman and free. Naturally.So, to celebrate together the Woman that we are, meeting with inspiring, touching, creative, enterprising women.
Today, meeting with Samantha, co-founder of the lingerie brand Mina Storm, who sublimates the women and all bodies. 1 - Above all, introduce yourself and your brand
I'm Samantha Montalban, co-founder of the lingerie brand Mina Storm with Chloé Bernard. We are both 28 years old and started working on the Mina Storm project in 2015. Mina Storm is a comfortable and responsible lingerie brand for all women. We create lingerie collections that leave the bust free while maintaining it. Our range of sizes extends from 75A to 100D/E for bras and up to 42 for stockings (soon to be 105D/E and 46!). Our cotton will be GOTS label from September 2020 and we are gradually integrating new eco-responsible materials:recycled or upcycled, manufactured in factories powered by solar panels. Mina Storm also offers a range of swimsuits, some of which are made of recycled fiber!
2 - Why did you found this brand? What message did you want to convey?
We founded Mina Storm because there was no fashion lingerie brand that respected the comfort of women's breasts in 2015! Comfortable models were often very basic, not very pretty, not very fashionable. We advocate naturalness both in our creations and in our photos:models with varied bodies, no retouching of bodies.
3 - What is your definition of female beauty?
Certainly not the one we have seen over and over again in the media for years and which have created so many complexes for women. We believe that all women are beautiful, and that the real challenge is self-confidence. Mina Storm's primary mission is to bring more confidence to women. We support them on a daily basis so that they feel beautiful and fulfilled.
4 - Which woman do you want to embody every day through your brand?
It's hard to choose just one facet! The more we advance in the Mina Storm adventure, the more we are convinced that the woman is made of a thousand facets. A warrior day, a sensitive day, a confident day, a little less day. We want to accompany women on the path to self-confidence.
5 - Who is your female role model and why?
There is not one in particular! I am inspired by many people at the same time. Right now, I love Carlotta Guerrero, a photographer with incredible talent. His photos have an atmosphere that is both very fashionable but also completely esoteric. It's like being on another planet, I love it! I am very inspired by creative personalities.
6 - What is your favorite quote?
Nothing is impossible ! Taken from a film of my childhood:Thumbelina. This sentence was proclaimed by his friend, a bird of infallible optimism; It always marked me because the character of Thumbelina was very negative and constantly repeated that things were impossible. To make them possible, you have to already envision them, then believe in them.
7 - A message to all women?
Break your own chains, free yourself! You are capable of anything, you just have to realize it. Go here to discover the whole universe of Mina Storm and their creations!