If you are told bath bomb, do you think of the Lush brand? No wonder:the English brand launched the first bath bomb in 1989, and it is still one of the flagship products of Lush stores today. And to celebrate its 30th anniversary, Lush stores around the world will sell exclusive bath bombs, selected from 54 models, which were previously sold only in the Lush Bath Bombs store in Tokyo. Depending on their size, stores will have to choose a specific number of bombs from a predefined selection. And what we love is that the choice of bombs can then be modified and therefore will vary over time. For the impatient, all new bath bombs are on sale on the Lush website today. And on March 29, 2019, each of the stores will offer customers the opportunity to create their own bath bomb. The opportunity to have your own bomb or to offer a personalized gift!
Hyper popular today, bath bombs have been very successful since the early 2010s. What appeals to amateurs is that the bomb colors the water with one or more colors. And the result is so beautiful that bath art was born. On social networks, many Internet users post photos of their bath with Lush bombs.
And from this Friday, March 29, 2019, Lush customers are invited to upload an image of their favorite bath bomb (by clicking on a link on the product page on the e-shop) in order to share their experiences and anecdotes. on social media with the #wethebathers. The brand will be able to group the best stories in a gallery on its site.
All this makes us want to dive into a bath… Don't you?!