&Other Stories stands out with its simple, clean and well-cut clothes, as well as its line of accessories and its leather goods, at very affordable prices. Less than a year ago, the premium brand of the H&M group launched its make-up collection, natural and made in France, which we quickly adopted. The announcement was made last Wednesday and we let you imagine our joy to learn that the brand was going to expand its beauty range with a first line of hair care!
Made by the Atelier in Los Angeles, we will be entitled to a total of 19 products, imagined in collaboration with hair stylist Kylee Heath, specialist in red carpet hairstyles. Inspired by the lifestyle of the City of Angels and its sunny days, the collection comes in three distinct ranges. “Restore”, to repair and hydrate, “Universal” to style and protect our mane, and finally “Fullness” intended for the finest hair, to give it texture and volume. Each of these lines is made up of at least 6 products:shampoos, conditioners, masks, scrubs, serums, sprays and other lotions...
In short, care to meet the specific needs of each type of hair. There's something for everyone and that's exactly what we love.
This first collection is to be discovered this August in stores and online. It will take around €12 for a 250 ml shampoo or conditioner, €15 for a 150 ml mask or even a 250 ml texturizing spray.