In September 2016, Roger &Gallet made a remarkable entry into the world of facial skincare with Aura Mirabilis. Embodied by singer and actress Élodie Frégé, the line has since been enriched with two new products (six in total), with the Legendary Balm and Fluid. The beautiful story between Élodie Frégé and Aura Mirabilis is now moving up a gear as it is staged in a song composed for the brand, which praises the benefits of the skincare ritual with 18 officinal plants.
To write the song, Élodie Frégé was inspired by the original Aura Mirabilis recipe. She also wanted the clip to be a tribute “to the first cinematographic transpositions of fairy tales, which marked (her) childhood, and to a recent film:La La Land ". And it is successful! In the shoes of a potions professor, Élodie recounts Aura Mirabilis and its (almost) magic formula with lightness. We let you enjoy the video in its entirety…