A collaboration between Jordan and Naruto leaves no one indifferent. This is precisely what Nike must have said to itself when starting this ambitious project, carried on top of that by a key figure in the NBA.
Definitely, Nike does not often lose the opportunity to shine in terms of innovation. While we had already had pairs of Asics with the effigy of Naruto , this collection Jordan Zion 1 will undoubtedly delight the greatest connoisseurs of the Ninja universe. Rest assured, you don't need to be a Shinobi seasoned to have them on your feet, you just have to be a little patient.
These models in honor of Sasuke and Itachi of a subjugating beauty will perhaps allow you not to bite your nails while waiting:
Moreover, even if the overall design is still a mystery for the moment, some clues have already been sown, like this fairly explicit tweet from the account Jordan . We can clearly see two strong markers:the Jumpman logo positioned on the right and a Naruto Uzumaki ready to dunk on the other side.
One man played a key role in bringing this project to fruition:Zion Williamson.
For those who don't know him yet, the New Orleans Pelican winger definitely one of the Rising Stars of the NBA , he who runs more than 25 points per game in career. Enough chatter, it's not his individual statistics that interest us, but his involvement in the marketing of this special pair of Naruto Jordans .
The 21-year-old basketball player couldn't hide his excitement on Twitter, stressing that he couldn't wait to reveal to the world the fruit of this collaboration between the cult anime and the brand. comma . One thing is certain, the pair should have no trouble finding buyers, given the general enthusiasm generated by this combination.
Let us recall in passing that this approach oriented towards pop culture is in line with the strategy initiated by Nike for a while now. Several initiatives of the same type can be credited to the American company. To cite concrete examples, we recently had the sale of the Billie Eilish Air Force 1 , designed with eco-responsible materials, a Polaroid model or even virtual pairs in the form of NFT .